Honor your work, build your forever audience and turn your passion and purpose into a value driven thought leadership strategy that makes you smile.
DreemLab is for women who want to elevate their business AND their personal brand without having to choose between self-expression and success.
Now, Let's Get Real
Maybe you are here because you know you are not honoring the greatness of your work with your content (YET!) You are running a successful business (maybe multiple) and you get amazing results for your clients. You know that if you can get a game plan and feel good about what you are doing with written content and strategic positioning, your business can bloom.
Possibly you have a product, or even a job, that is so connected to your identity that you wonder how to show up and build your personal brand equity to pivot or increase authority and prowess. You know your next level is yours for the taking, yet you need a method that honors all of the pieces of you and a roadmap to get off and running.
DreemLab guides you through a step by step process to create a practical legacy driven thought leadership strategy you can implement without videos or graphic design support. One that doesn't put you at the mercy of specific programs or platforms.
STEP 1: Nail Your YOU-SP
Objective: Take stock of your offerings, values, and skills to identify your special something.
Outcome: Clarity on what you do and why you are uniquely positioned to get your clients results.
Why It Matters: This is the heart of your value-driven visibility and personality-infused positioning.
STEP 3: Tailor Your Touch Points
Objective: Think through where you show up, for what purpose, and how you will pull people into your world.
Outcome: Clarity on where to show up and what you want people to know, feel, and do.
Why it matters: Intentionality is key to aligning with high-performance clients and collaborators.
Step 4: Your Content Compass
Objective: Create a content compass with themes and topics you can leverage to take everything you have done on social and create a sustainable thought leadership strategy.
Outcome: A content creation guide that is agile, intuitive, and aligned to your goals.
Why it matters: This will help you maintain momentum on your digital thought leadership journey.