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Want more room for passion and purpose in your marketing?

Let me help you create a simple, value-driven thought leadership strategy THAT LIGHTS. YOU. UP.

So you can become THE AUTHORITY who changes everything.

GET ON THE WAIT LIST

Show Me What's Included

DreemLab is for women who want to elevate their business AND their personal brand without having to choose between self-expression and success or paying thousands of dollars to designers, strategists, or copywriters who do a fantastic job of (almost, but not really) capturing their spirit.
That last part - it's on us. We tend to do things backwards. Personal branding is too often about shiny objects, not substance. And 'thought leadership' is associated with specific platforms, bucket lists, and media features. Add to that, access to experts overload and it isn't long before we - quite literally - buy into multiple strategies, most of which fizzle out as we take our eye off the prize and let the fun we once had with our business fall flat.
What was that 'prize' again?
Every investment you make in your business will be more effective if you make time for yourself to DREEM:
● Discover - and reconnect to - your true vision● Reimagine what is possible for you and self-define success● Explore unapologetic self-expression● Embody your awesome - think joy, alignment, and authenticity● Move onward and upward with clarity and confidence

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Some people do the above naturally, and they are often quite visible. Which makes us assume if we hire a brand strategist or designer to look as good as they do on the outside, we will magically transform into the most powerful and authoritative version of ourselves - without realizing that came from the inside out. AND that it took time. Work. Refinement. Commitment. Community. 
Most of us will benefit if we slow down and curate a simple, carefully considered, value aligned, flow friendly thought leadership strategy. This is the foundation of agile positioning, staying power, and fulfillment. If you bypass this, you can invest thousands in sparkly surface level branding, get in all the hot news feeds, make decent money, and still be disconnected from that which fuels you. 
I created DreemLab so you can enjoy success on your terms by committing to consistent authority building action in full alignment with what matters most to you professionally and personally.

Now, Let's Get Real

Maybe you are here because you know you are not honoring the greatness of your work with your content (YET!) You are running a successful business (maybe multiple) and you get amazing results for your clients. You know that if you can get a game plan and feel good about what you are doing with written content and strategic positioning, your business can bloom.
Possibly you have a product, or even a job, that is so connected to your identity that you wonder how to show up and build your personal brand equity to pivot or increase authority and prowess. You know your next level is yours for the taking, yet you need a method that honors all of the pieces of you and a roadmap to get off and running.

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GET ON THE WAITLIST

Let Me Be Your Guide

Hey, Meera here :-) DreemLab is my baby. I have 25 years in business and entrepreneurship. Hundreds of coaching hours. Decades of messaging and marketing experience. With private consulting experience that goes up to nine figures, I am one of the best kept secrets in strategic thinking and agility. I am a copywriter, designer, brand strategist - and web designer too. 
My content has landed me $1,500 sales, $8,000 sales - and even a $10,000/month retainer. I pretty much only show up on one platform (Facebook - check out my profile and content here) and I am not super salesy. 
Oh, and yes. I know how to spell dream, but my first daughter's name is Reem, and when she was born I started a business called Dreem Boutik and a magazine publishing service where I made DreemBooks. So that's that with the spelling - and hey, shout out to you if spelling isn't your forte, because the dyslexic mind is a brilliant thing.
I have a point of view and personal brand that has allowed me to weave in and out of life-aligned opportunities, on my terms - even without showing my face publically, and while raising my ten kids. Yes, ten. Half of them neurodivergent. Needless to say, I have a unique ability to work with people's strengths. To complement potential with ample positivity and an infallible opportunity mindset. If I can SHOW UP AND SELL online while still having the energy for living the good life, you can too!

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DreemLab guides you through a step by step process to create a practical legacy driven thought leadership strategy you can implement without videos or graphic design support. One that doesn't put you at the mercy of specific programs or platforms.

STEP 1: Nail Your YOU-SP

Objective: Take stock of your offerings, values, and skills to identify your special something.
Outcome: Clarity on what you do and why you are uniquely positioned to get your clients results. 
Why It Matters: This is the heart of your value-driven visibility and personality-infused positioning. 

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STEP 2: Prep For High-Performance

Objective: Explore and refine high-performance client and collaborator profiles for your business.
Outcome: Profiles of your ideal clients and collaborators - those who will be the most successful in working with you.
Why it matters: This allows you to focus your efforts on showing up for the people who are most aligned with your values and primed for success with you. 

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say the thingsyou want to say

STEP 3: Tailor Your Touch Points

Objective: Think through where you show up, for what purpose, and how you will pull people into your world.
Outcome: Clarity on where to show up and what you want people to know, feel, and do.
Why it matters: Intentionality is key to aligning with high-performance clients and collaborators.

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STEP 4: Feature Your Framework

Objective: Present your process and talk about your client experience with conviction.
Outcome: A framework/model that illustrates the pillars, key outcomes, and steps for your services/offers. 
Why it matters: A framework can make it easier to communicate how you do what you do consistently.

be the personyou want to be

STEP 5: Money Making Momentum

Objective: Create draft copy for a content burst that can build authority and call in potential clients and collaborators.  
Outcome: Ideas for short-form written content that will give your inner thought leader the boost it needs to come out and play. 

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STEP 6: Create and Deploy Your Content Burst

Objective: Release your content burst into the wild. Anything can happen now! Think of your thoughts as fairy dust! 
Outcome: This burst gives you momentum and increases your chances of being seen as an authority by the people in your world. 

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STEP 7: Craft Your Content Compass

Objective: Create a content compass with themes and topics you can leverage to take everything you have done on social and create a sustainable thought leadership strategy.
Outcome: A content creation guide that is agile, intuitive, and aligned to your goals.

STEP 8: Long Form Thought Leadership

Objective: Demonstrate your expertise and enhance positioning and authority through the creation of long-form thought leadership.
Outcome: A plan of action to showcase your depth of knowledge and position you as a thought leader in a way that lights you up.

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