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Honor your work, build your forever audience and get serious about your purpose with A VALUE DRIVEN LEGACY BRAND that makes you smile.

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DreemLab: Legacy Brand Launchpad is for women who want to elevate their business AND their personal brand - without having to buy into external authority validators, or choose between self-expression and success.
Women who cherish inner peace, self-love, and passion fueled power.
Women who refuse to leave legacy for dead or later.
Women who understand that "success" and financial fulfillment comes with opportunities that we too often aren't equipped to take advantage of because we haven't properly worked through who we are and what we want.
What I have learned in supporting women in business since the early 2000's is that it is too easy to follow the money and take our eyes off the prize, letting the fun we once had with our business and the full extent of our potential as change makers fall flat, and leaving us wondering if it's all worth it. Except you know it is. Because you are mission-driven, and your WHY is more than a marketing ploy.
But wait, what was that 'prize' again?
The reality is...
Every investment you make in your business will be more effective if you follow the guiding principles of DreemLab and make time for yourself to DREEM:
● Discover - and reconnect to - your true vision● Reimagine what is possible for you and self-define success● Explore unapologetic self-expression● Embrace joy, alignment, and authenticity● Move onward and upward with clarity and confidence

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It doesn't matter how many figures you make, financial fulfillment is only one piece of the pie. Scratch that, it is the cheese. We like to chase it. And talk about chasing it. And help others chase it. But we don't talk much about what actually happens when we get there. When we wonder, who moved the cheese? And what were we chasing all this time anyway?
Most of us will benefit if we slow down and curate a simple, carefully considered, value aligned, legacy brand that acts as a foundation for our personal and professional activities and ambitions. This is the foundation of agile positioning, staying power, and fulfillment. If you bypass this, success may feel like stinky cheese when you want to:
● Exit your business without selling your identity with the company● Elevate - especially if you want to serve a new audience/industry● Be known beyond what you sell and become THE authority● Expand your circle of influence without reestablishing yourself every 5 seconds or over explaining when your unlock new levels of success ● Attract talent who embrace your business AND your values● Leverage your time and influence by leaning into more legacy brand activities like speaking, brand alignments, licensing, and partnerships● Repel gold diggers and magic pill seekers with value driven visibility

Self-promotion is great and all, but WHAT I WANT FOR YOU IS SUCCESS ON YOUR TERMS, ROOTED IN SELF-ACTUALIZATION.

Leaning into what makes me happy and refusing to choose has allowed me to LIVE THE LIFE I WANT while pursuing business and financial dreams on my terms for over 25 years. I operate the same way I have done offline for decades, with stealth-like value driven visibility, a genuine interest in seeing others soar, and an ease and flow driven by clarity on what matters and what doesn't.

I am here to hold you accountable for taking your dreams back. I am fantastic at stripping through the manufactured layers of success and ready to guide you as you reconnect to your true purpose so you can grow your business AND your legacy brand in a way that allows you to actually enjoy both.

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Let Me Be Your Guide

Hey, Meera here :-) DreemLab is my baby. I have 25 years in business and entrepreneurship. Hundreds of coaching hours. Decades of business strategy and marketing experience. With private consulting experience that goes up to nine figures, I am one of the best kept secrets in strategic thinking and agility. I am a copywriter, designer, funnel/brand strategist - and web designer too. 
Oh, and yes. I know how to spell dream, but my first daughter's name is Reem, and when she was born I started a business called Dreem Boutique and a magazine publishing service where I made DreemBooks. So that's that with the spelling - and hey, shout out to you if spelling isn't your forte, because the dyslexic mind is a brilliant thing.
I have a point of view and personal brand that has allowed me to weave in and out of life-aligned opportunities, on my terms - even without showing my face publically, and while raising my ten kids. Yes, ten. Half of them neurodivergent. Needless to say, I have a unique ability to work with people's strengths. To complement potential with ample positivity and an infallible opportunity mindset. If I can SHOW UP AND SELL online while still having the energy for living the good life, you can too!

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In LEGACY BRAND LAUNCHPAD, I will guide you through a series of workshops, and help you craft a LEGACY BRAND PLAYBOOK that will be your North Star as you show the world what is possible and BUILD LEGACY BEYOND YOUR BUSINESS.

WORKSHOP 1:Saying Hello To Self-Defined Success

During this workshop you will have the opportunity to:
● Reconnect to your core values● Identify and shed external layers of "success"● Define success on your terms● Craft a unique to you success statement● Pinpoint what brings/doesn't bring you joy 
You will walk away with:
● A HAPPY MAP that will assist you in filtering through personal and professional opportunities and provide a foundation for the development of your legacy brand.

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WORKSHOP 2:Defining Your Legacy Brand

During this workshop you will have the opportunity to:
● Go deeper on your legacy brand values● Formalize your legacy brand beliefs● Develop your personal mission statement● Develop your personal vision statement● Develop your personal philosophy statement
You will walk away with:
● The heart of your legacy brand.

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say the thingsyou want to say

WORKSHOP 3:Legacy Brand Positioning

During this workshop you will have the opportunity to:
● Embrace your unique experiences/perspectives● Assess and priorities impact opportunities● Choose your legacy brand beneficiaries● Develop your legacy brand voice● Outline your legacy brand story ● Draft your legacy brand tagline● Draft your legacy brand GOALS
You will walk away with:
● Legacy brand goals directly related to the authority, impact, and influence you desire.

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be the personyou want to be

WORKSHOP 4:Differentiating Legacy & Business Brands

During this workshop you will have the opportunity to:
● Embrace the identity of your business● Articulate unique promises of both your brands● Align strategic collaborations with each brand
You will walk away with:
● The ability to manage dual brand identities based on clarity of the mission, vision and values for each, brand promises for both your business and legacy brand, and criteria for business and legacy brand collaborations.

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WORKSHOP 5:Your Forever Audience

During this workshop you will have the opportunity to:
● Profile three types of forever audiences● Decide what you want each audience to know/feel/do or receive from your legacy brand● Draft a legacy brand messaging plan
You will walk away with:
● A legacy brand messaging plan aligned with your legacy brand goals and HAPPY MAP.

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Stop playing small and get smart about building personal brand equity that will grow with you and your ambitions.

IF YOU THINK IT'S TIME, HOP ON THE WAITLIST!

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